London visit – Pt. 1 – DDB UK

London visit – Pt. 1 – DDB UK

This past week, I had the opportunity to visit London with my university course with the outlook to visit people in the creative industry and gain advice and feedback on my portfolio.

Straight off the train, for me at least, we had a group meeting at DDB, an advertising agency. So I rushed over and luckily found myself on time. The meeting took place with one of DDB’s Art Buyers (who’s name I regrettably forget) and was an opportunity to learn about what kind of people they work with, both clients and creative and how they find the illustrators they use. It was interesting and affirming to hear from someone in such a major firm that there is indeed work out there, both at that level and beyond. He discussed with us what he found promising in an illustrator’s portfolio, such as variety, which is quite funny as I seem to hear much conflicting advice on this point. I have been to several portfolio meetings and all thus far all have liked the broad variety of my portfolio, whilst I have heard and read about others being told their portfolios are too broad. Perhaps the difference is, so I’ve been told anyway, that despite my work being varied, you can indeed tell it is all done by me. Perhaps my personality shines through and makes it all “Megan”. I really don’t know, but it’s definitely something I’m going to be actively aware of in the future. My graphic guru, Natalie, has told me to consider maybe working under two different names for my two ways of working which may be a good idea. It would allow me to enter the illustration industry from different angles and prevent me from being pigeonholed into a certain way of working all of the time. After all, variety is the spice of life.

At the end of the DDB meeting, which I had to rush off from as I had a second meeting later that day, I handed over my business card and all I can do now I suppose is hope for the best, as you never know, I might be the right illustrator for one their clients.

On reflection, one major theme in the feedback I have received from everyone I have spoken to is that my work is on a professional level (though of course, there is always room for improvement) and that my book is well put together and looks great. It reassures me that there is a place for me out there in the big wide creative world, even if some days I feel like my work is rubbish. I perceive myself differently than others tend to, and though I am working on being a more positive person (in general), it is good to know I am sometimes too hard on myself and should have a bit more faith in my skills.